Let us tell you about our story.

In 1927, Ole opened the doors of his waffle shop in Alameda, California, serving up our now-famous pancakes and waffles from a family recipe which he brought with him when immigrating to America. A Bay Area institution, Ole’s is a classic neighborhood diner known for delicious food and genuine hospitality.

Our story makes us unique.

Family has always been at the heart of the Ole's story — from our founder's journey to America with a family recipe in hand, to making every guest in our restaurant feel like a member of our extended family. It’s why we’ve been family owned since the day our doors opened in 1927. For the people you love, you put in the extra effort. You put aside your phone and to-do list to enjoy the time you have together. Countless people have created memories with family and friends over our waffles and pancakes since we opened our famous waffle shop, and now, we can bring that same joy to everyone around the country.

Our Mission

In the past 91 years, so many people have created everlasting memories over our pancakes and waffles in our diner. We want to bring that experience into your home, and help our extended family members create special memories with the ones they love right in their kitchen. Our mix is designed for families to spend quality time together in an age where quality time is becoming ever more challenging to create. Ole's original pancake and waffle mix allows even the littlest members of the family to get involved. Our hope is you and your family will mix it, make it, and enjoy it together to create a new family tradition and memories that will last a lifetime. It is often the simplest moments that create the best memories.